Define the future of automated driving and discover the next era of mobility

March 04 – 06, 2018 | TITANIC Chaussee Berlin, Germany

Reaching Level 3, 4 & 5: The No. 1 European event on technical challenges for vehicle automation

The Automotive Tech.AD is Europe’s leading knowledge exchange platform bringing together 450+ stakeholders who are playing an active role in the vehicle automation scene.

Testing & Validation, Sensor Fusion, Deep Driving, Operational Safe Systems, Cognitive Vehicles, Software Architectures &  much more.

Join Tech.AD and discuss your roadmap for vehicle automation. Discover the next era of vehicle automation – Now!

Keynote Speaker: Prof. Dr. Dariu Gavrila, Head of the Intelligent Vehicles Group

After 20 years at Daimler R&D, Prof. Dr. Dariu Gavrila, recently moved back to academia to head up the Intelligent Vehicles and Cognitive Robotics section at TU Delft.

Over his career Prof. Gavrila has focused on visual systems for detecting humans and their activity, with application to intelligent vehicles, smart surveillance and social robotics. He led the multi-year pedestrian detection research effort at Daimler, which was incorporated in the Mercedes-Benz S-, E-, and C-Class models (2013-2014). He is frequently cited in the scientific literature and received the I/O 2007 Award from the Netherlands Organisation for Scientific Research (NWO) and the IEEE Intelligent Transportation Systems Application Award 2014. His personal Website is www.gavrila.net

Europe's Premier Automated Vehicles Event

Our mission:

  • Be an active part of the autonomous driving & automated reality
  • Explore how vehicle automation will change technology concepts, architectures, software platforms, ADAS, sensor fusion further technical requirements
  • Discuss the challenges of AI supported, cognitive cars in regards to complexity and penetration of in-vehicle infotainment systems and ADAS
  • Discover latest trends in sensor and perception technology and insights into environmental models and sensor fusion concepts
  • Cover the full scope of vehicle automation from the market leaders & new market players
  • Approach new technical challenges and disruptive technologies

We are looking forward to welcoming you at our event!

Where else in Europe can you find hundreds of projects and vehicle automation budgets under the same roof?

Get involved as a business partner as our events are a one-stop-shop opportunity to promote thought-leadership and get face-to-face with over 450 key prospects. The Automotive Tech.AD offers the best in class opportunity to introduce yourself as a thought leader to ADAS and automation executives.

Automotive Tech.AD Sessions

The 2.5-day event is a unique combination of inspirational keynotes, well-moderated, interactive World Café and Challenge your Peers sessions, icebreakers, morning as well as training sessions and much more.

Be part of our exclusive platform that explores business models, case studies, actions and profitability and identify missing gaps that hide opportunities, chances and potential solutions for your technical and business challenges.

We look forward to welcoming you in Berlin!


until the most technical autonomous driving event for L3+ starts!

Highlights in 2018

We have partners

Not sponsors. The Automotive Tech.AD is a unique event in the business & technology world because of our relationship with our partners. Our aim is to support them to reach their targets and inspire innovation. Position your business as a thought leader at the Automotive Tech.AD and become a partner today!

Position your business as a thought leader in the vehicle automation space!

The Tech.AD Business & Technology Sessions

  • Level 3 & 4 – Challenges for virtual & real life testing, validation & simulation
  • Will software be the future differentiator of automated cars? In addition, what does it needs? Scalable, platform-independent software architectures for ADAS and automated driving ‒ Is the V Model still valid or do we need to restructure the development process?
  • Fail-operational automated driving architectures – What are the challenges in development and testing? In addition in which extent will the number of test cases increase with a higher level automation?
  • How does automated driving impact the user experience? Autonomous driving from an end-user and usability perspective
  • Automated parking ‒ Architecture/integration, modular functional development & strategic implications
  • Deep Driving ‒ Artificial intelligence, Deep Learning & Deep Driving in Automotive ‒ What are state of the art algorithms for computer vision and machine learning including those most important for the automotive industry?
  • What are the newest concepts, challenges, use cases & game changers to the new AUTOSAR Adaptive Platform for Connected and Autonomous Vehicles?
  • Safety and Risk Issues for Self Driving Cars ‒ Consider the requirements of cyber security in a variety of system layouts e.g. integrated network and centralised processor, to establish what layout offers the most secure architecture
  • Ergonomic Design of the Vehicle Motion in an Automated Driving Car – What is a concept for the design of an automated driving system that uses the driver’s motion perception to feed back the automation system’s state and intention & which design & interaction concept do we need in which level of automation according to SAE?
  • Embracing the ecosystem of Automated Mobility on demand ‒ Explore how Automated Mobility on Demand (AMoD) will fill societal gaps for first mile and last mile public transportation, redefining the field of mobility
  • Artificial Intelligence for Autonomous Systems: Hype vs. Reality

The Tech.AD Technical Sessions

  • What is a highly scalable architecture and function path from Assisted to Automated Driving?
  • New SPAD sensor technology ‒ from Architectures to Applications
  • Relaying on LIDAR Sensor Technology to Master Complex Traffic Scenarios ‒ Assessing future opportunities and challenges with LiDAR adoption for vehicle perception
  • What is the potential role of the tire technology for safe autonomous driving? How can the tire sensor enhance automated driving?
  • On-The-Road Beta Testing and verification for autonomous driving – What are the challenges? In addition, how can recent advances in modeling, verification, and implementation technologies simultaneously reduce and accelerate the required testing and verification effort?
  • What are the requirements future complexity driven by Level 3 & 4 automation?
  • Architecture needs for automated driving ‒ How do you envisage the architecture that will need to be implemented to deliver automated driving (Level 3 and above)?
  • Vehicle Automation and the importance of Radar Sensors – Why is environmental perception and understanding of the backbone of driverless cars important?
  • Novel LiDAR sensing technology: A new approach to detection and ranging- Implementation of high-performance LiDAR flash and LiDAR scanning micro-mirrors for autonomous driving applications
  • From Fail-Safe components to operational safe systems for Automated Driving ‒ How is operational safety looking beyond ISO 26262?
  • How is System-Theoretic Safety & Security Analysis with STPA-Sec working & which are the safety architecture solutions needed to be discussed?
  • Cognitive Cars & Vehicles – Challenges for imaging, perception sytems and AI
  • Expectations on AI – Detection and recognition of multiple objects, improved perception, reduced power consumption, improved object classification, recognition and prediction of actions, and reduction of  development time of ADAS systems.
  • Deep learning architecture in embedded systems

What our attendees say and why they love attending our conferences…

A great place to meet people in the industry to build relations, get new contacts and talk about what’s hot and what’s not.
Anna Pernestål Brenden
KTH, Sweden
Great networking opportunity with plenty of interactive discussion formats.
Robin Schubert
BASELABS GmbH, Germany
A very interesting exchange with all major actors involved in Autonomous Driving.
Laurent Chassoux
JTEKT, France
Opening new horizons in a positive habitat.
Hakan Erduran
2GetThere, The Netherlands
The interactive sessions were fantastic.
Baro Hyun
Hyundai Motors, South Korea
Good opportunity to meet people working on automated driving and future mobility from different points of view (e.g, customers, OEMs, Tier1s, planners).
Patrick Heinemann
Audi AG, Germany
Engaging & enlightening discussions & presentations.
The technical content and networking was excellent
Dr. Brendan Chan
An outstanding collection of the key players from the industry! This event touches upon all angels of autonomous driving.
Massachusetts Institute of Technology (MIT)

Automotive Tech.AD fuels you with new ideas, new connections and new inspiration

From engineers to product manager, from ADAS specialists to vehicle control, dynamics and chassis systems executives. From V2X and sensor fusion engineers to software developers and HMI masters ‒ whatever hat you wear or wherever you stand on the spectrum of autonomous driving the conference has something of interest for you. Join over 450+ of the most influential practitioners and expersts in Berlin!

Here’s a little sample of the types of brands who just signed up:

450+ decision makers in one place in 2.5 days

Subscribe and get regular updates, latest interviews, case studies, live presentations and more from Industry of Things Voice.

It’s a Multi-touchpoint Concept

The most effective and most informal networking hub to reach a maximum of ROI ‒ personal dialogue, direct exchange and numerous opportunities to get meetings with top executives!


Round tables on the evening before the first conference day. The Icebreaker is a first informal networking.


Top speakers, trendsetters, evangelists and experts in the field share their personal experience.

World Café Session

Be part of several thematic conversation rounds with changing topics and team constellations.

Networking Dinner

Wind down, enjoy great food and drink in a relaxed atmosphere to absorb all the new stimulations from the day.

Tweetback & Comments

The unique interactive live feedback system! Note down your thoughts on comment cards which will be pinned on walls in the networking area for further discussion.

Say Hello?

Get the show on the road. Discover who is joining the conference and why. To warm you up for the conference we invite you to get to know your conference peers. Have your business cards ready.

Breakfast Club

Start the conference with coffee, scrambled egg and … NETWORKING! Join the we.CONECT Breakfast Club – an exclusive area in your hotel – and get into a conversation with other delegates already while having your first coffee.

Case Study

Selected brand new case studies from the industry offering insights into strategic approaches, project planning and operative realization. Learn from the most successful practices and use these real business results for benchmarking with the competition.



Our Event Series


Car HMI USA 2018
April 23 – 24, 2018
The Henry Hotel Detroit, USA


Car HMI Europe 2018
June 21 – 22, 2018
TITANIC Chaussee Berlin, Germany


act! 2018
September 16 – 18, 2018
TITANIC Chaussee Berlin, Germany


March 11 – 13, 2018
Pearl Hotel San Francisco, USA


Automotive Tech.AD Detroit 2017
November 16 – 17, 2017
Westin Southfield Detroit, USA


Auto.AI Europe
September 16 – 18, 2018
TITANIC Chaussee Berlin, Germany