This talk is about the Mercedes Benz data factory and also gives some examples how we use this data today.

►However you design your AD system, you need a strong footprint in data collection and processing

►Standard development/harvesting vehicles are not the way to success, you need to involve your customer fleet as well

►To give you an idea of the broad field of data use cases within the AV/ADAS development domain at Mercedes

►The organizational transformation that comes along is a long term task