Jens Strobel is a seasoned expert in sensor technology, MEMS, and localization systems. He holds a degree in Electrical Engineering and Microsystems Technology from the University of Chemnitz and a PhD in Sensor Technology from Friedrich-Alexander-University of Erlangen-Nuremberg in collaboration with Bosch.
Since joining Bosch in 2007, he has worked on MEMS sensors, powerline communication for EV battery systems, and GNSS/INS-based vehicle localization. As Project Director in Product Area Localization at Bosch Abstatt, he leads technology initiatives, driving innovation in precise positioning solutions for automotive applications.

The Pop in Your Job – What drives you? Why do you love your job?
The Automotive Industry is facing significant changes towards Automated Driving offering more safety and convenience for mobility. I appreciate the chance to be part of this transformation process, exploring and developing new technologies, aligning and motivating these technologies with OEMs in the overall concept of ADAS technologies and especially generating more robust and safe localization technologies.

The Bosch Group is a leading global supplier of technology and services. It employs roughly 417,900 associates worldwide (as of December 31, 2024). According to preliminary figures, the company generated sales of 90.5 billion euros in 2024. Its operations are divided into four business sectors: Mobility, Industrial Technology, Consumer Goods, and Energy and Building Technology. With its business activities, the company aims to use technology to help shape universal trends such as automation, electrification, digitalization, connectivity, and an orientation to sustainability. In this context, Bosch’s broad diversification across regions and industries strengthens its innovativeness and robustness. Bosch uses its proven expertise in sensor technology, software, and services to offer customers cross-domain solutions from a single source. It also applies its expertise in connectivity and artificial intelligence in order to develop and manufacture user-friendly, sustainable products. With technology that is “Invented for life,” Bosch wants to help improve quality of life and conserve natural resources. The Bosch Group comprises Robert Bosch GmbH and its roughly 470 subsidiary and regional companies in over 60 countries. Including sales and service partners, Bosch’s global manufacturing, engineering, and sales network covers nearly every country in the world. Bosch’s innovative strength is key to the company’s further development. At 136 locations across the globe, Bosch employs some 86,900 associates in research and development, of which nearly 48,000 are software engineers.