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Session

Live Drive – The we.CONECT demo ride with NXP

Monday, March 17

10:45 AM - 11:15 AM

Live in Berlin

Less Details

The commitment of leading car manufacturers to enhance the performance of L3 passenger cars and to make L4 passenger cars available within the next 3–5 years leads to a demand for continuous improvement in automotive radar performance. The next generation of imaging radars must be more efficient in terms of both power and cost, while also delivering further performance improvements, not only in terms of range or resolution, but also in other key parameters such as sensitivity and dynamic range.

As in previous years, visitors to this year’s event will have once more the opportunity to take NXP’s demo car for a test drive around the busy streets of Berlin. This will provide them with an insight into the performance of a 24T24R imaging radar and demonstrate how it senses 4D, finer, further and always.

To pre-register a time slot for the live driving demo, please visit the NXP virtual booth and follow the link in the notes section or visit the NXP booth in the exhibition area.

Networking
One2Ones

Speaker

Huanyu Gu

Director Product Marketing ADAS, NXP Semiconductors N.V.

Huanyu Gu is Product Marketing Director ADAS for NXP Semiconductors. He has over 18 years of experience in the automotive semiconductors industry and worked in product lines Car Infotainment and Secure Car Access prior to his current role in Radar and V2X.

The Pop in Your Job – What drives you? Why do you love your job?
Huanyu is passionate about continuously enhancing car safety and comfort and achieving the "Vision Zero" through introduction of innovative technologies. He holds an M.Sc. and M.B.A and is based in Hamburg, Germany.

Company

NXP Semiconductors N.V.

NXP Semiconductors N.V. brings together bright minds to create breakthrough technologies that make the connected world better, safer and more secure. As a world leader in secure connectivity solutions for embedded applications, NXP is pushing boundaries in the automotive, industrial & IoT, mobile, and communication infrastructure markets while delivering solutions that advance a more sustainable future.

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